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I am an Assistant Professor of Organizational Behaviour and Human Resource Management (OB/HRM) at the Lazaridis School of Business and Economics. Prior to joining Wilfrid Laurier University, I received my PhD from the Rotman School of Management at the University of Toronto, where I also completed a SSHRC-funded postdoctoral fellowship.
My work has been published in leading academic journals, including the Journal of Personality and Social Psychology and Social Issues and Policy Review, and has been featured in outlets such as the Stanford Social Innovation Review, The Washington Post, The Times, and Psychology Today.
Our world faces many pressing social challenges, including social inequality, environmental sustainability, physical and mental health issues, and political polarization. I study how individuals and organizations navigate and respond to these complex social issues.
My research program consists of two interconnected streams:
- How can employees and organizations be motivated to effectively engage with social issues?
- What are the underlying psychological barriers and processes of social change?
Within these broad questions, some of the central topics I study include invisible disabilities, morality, corporate social responsibility, behaviour change, and social movements.
- Midgley, C., Thai, S., Lockwood, P., Kovacheff, C., & Page-Gould, E. (2021). When every day is a high school reunion: Social media comparisons and self-esteem. Journal of Personality and Social Psychology, 121(2), 285.
- Feinberg, M., Willer, R., & Kovacheff, C. (2020). The activist’s dilemma: Extreme protest actions reduce popular support for social movements. Journal of Personality and Social Psychology, 119(5), 1086.
- Feinberg, M., Kovacheff, C., Teper, R., & Inbar, Y. (2019). Understanding the process of moralization: How eating meat becomes a moral issue. Journal of Personality and Social Psychology, 117(1), 50–72.
- Kovacheff, C., Schwartz, S., Inbar, Y., & Feinberg, M (2018). The problem with morality: Impeding progress and increasing divides. Social Issues and Policy Review, 12(1), 218-257.